Mount, known for designing standout exhibitions and events, needed a digital presence that matched their reputation. They partnered with Design Henge to make it happen.
Mount’s identity had to be as sharp and sophisticated as the events they produce. The brand needed a refined, high-impact look that communicated professionalism, trust, and innovation. Design Henge developed a modern and minimalist logo that reflects Mount’s leadership in the industry. The typography strikes a balance between creativity and corporate credibility, ensuring a strong visual presence across all platforms.
The color palette was carefully selected to reinforce trust, sustainability, and innovation, making the brand instantly recognizable and aligned with its core values.
Mount needed more than just a website. Their online presence had to reflect the scale of the work they do, showcase their expertise, and create a seamless experience for potential clients. Their previous digital identity didn’t engage the right audience, lacked SEO optimization, and didn’t provide a clear path for visitors to take action. They wanted a digital platform that not only looked exceptional but also performed at the highest level.
Mount required a solution that would go beyond aesthetics. Their website had to function as a strategic asset—one that communicated their industry leadership built credibility, and drove business growth. It needed to seamlessly integrate its services, highlight its portfolio, and offer an intuitive user experience that guided visitors toward meaningful engagement.
Mount needed a digital presence as powerful as the events they create. Their existing site lacked impact, visibility, and a clear path for client engagement. They wanted a platform that showcased their expertise, attracted high-profile clients, and positioned them as the industry leader. The goal was clear—build a website that wasn’t just visually striking but a true business asset that drives results.
Despite being a leader in the events industry, Mount’s digital presence failed to match their real-world impact. Their website lacked engagement, didn’t effectively communicate their services, and wasn’t optimized to attract the right clients. They needed a solution that would elevate their brand, position them as industry leaders, and convert visitors into business opportunities.
The goal was to build a digital experience that felt as polished and impactful as Mount’s events. The website had to tell their story in a way that resonated with their audience, showcasing their expertise with a design that was clean, intuitive, and visually compelling. The content needed to be SEO-driven, ensuring that the right people found it. Calls-to-action were strategically placed to drive inquiries and engagement. Every element had to reflect the premium nature of their work.
Mount’s new visual identity reinforces its reputation for precision and excellence. The branding is bold without being overpowering, sophisticated yet accessible. Every touchpoint, from typography to digital assets, was crafted to communicate professionalism and creativity.
We choose Montserrat and Helvetica for its modern look and high readability. Its rounded edges maintain a friendly tone, while crisp letterforms ensure essential information stands out clearly to those seeking help.
Dark Green (#0A261F) conveys trust, stability, and expertise. Medium Aquamarine (#13A57D) brings freshness and innovation. Pale Green (#A1D6C7) adds an element of creativity and vision. White (#ffffff) keeps things crisp, clean, and modern.
HEX #0A261F
RGB 10, 38, 31
HEX #13A57D
RGB 19, 165, 125
HEX #A1D6C7
RGB 161, 214, 199
HEX #ffffff
RGB 255, 255, 255
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